September 7th, 2010
 
Liberty & Economy Archives
What Every Successful Entrepreneur Must Know



Sound Economy & Values


1. Paul Revere vs. William Dawes: Viral “marketing – “The British are coming!”



Two men rode that fateful night in April, 1775. Both were heroic and dedicated. But, one is best known because he prepared long in advance WHO he would reach, in what order, with what message, and in a timely manner. In short, one KNEW HOW to effectively use the basic principles of what is today called “viral marketing”.

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2. Do it Wrong Quickly!



The key to Internet marketing is “Learning what doesn’t work”… QUICKLY! Everyone gets a turn at failure. In fact, key economic laws of human action are involved and effective business MUST understand this to succeed. Consequently, it’s HOW fast and with what skill you learn what and why things failed… and rectify them, that is important. The freedom to fail is vital if you’re going to succeed. Most successful people fail time and time again, and it is a measure of their strength that failure merely propels them into some new attempt at success. “You may be disappointed if you fail. But you are doomed if you don’t try.”

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3. Julius Ceasar "Effective writing" moves the soul




Julius Caesar moved the world with a simple letter about what he had accomplished. But, it wasn’t so much what he said, it was HOW he said it, that moved the multitudes.

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4. Why you must “train your website” and your ads – The Laws of Human Action




You read that correctly. You must learn to “Train your website” to be your “Representative” so as to accomplish whatever “Call to Action” you’ve trained “him” to perform.

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5. Basic “Economics” you MUST know to make sense of the “Market”.




There are certain foundational issues EVERYONE should learn about a Free market…and what makes it work … vs. the NON-Free market of regulation, redistribution and impoverished thinking. Hear for yourself what must be understood and HOW our people can recover from this recession being more effectively productive!

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6. “Web 2.0”



Web 2.0 means the Web has changed dramatically with the rise of “participation” and community level writing, be it blogging, social site marketing, forums, groups, ezines, wikis… the list is endless. But, the real question is this: How effective do you want to be in the new environment? Do you want to reach thousands of people with your message? Everyday, very common, ordinary folks are doing just that right now. Join them. Listen carefully.

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7. The “Horror of the Common Man” speaking! – Blogging, Community sites, and the Info-Revolution.



People are learning to use the Net to express themselves … and they are doing so in ways quite surprising to corporations, government and others who did not believe the common man can do anything but “follow”. But, invention after invention, innovative marketing, graphics, authorship… and fortunes are being created day by day by the everyday common, ordinary man and woman who PERFORM at amazing levels of achievement.

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8. Becoming Slightly Famous



The true story of a doctor, whose writing on the Internet brought him almost instant fame. It was his marketing that got him out there in a mere 3 weeks.

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9. The "New Paradigm Shift




What do the names Columbus, Copernicus, Wycliffe, Luther, Newton, Einstein, Edison, and Ford have in common? Each introduced a “paradigm shift” that revolutionized and changed society. There’s a new world be fashioned through the Internet. Many people do not understand that world and don’t know HOW to access it or market to it. Many businesses fail because of a lack of clear discernment as to what is upon them. But, the key is to understand that the Internet is a paradigm shift… and a very powerful one. What works in the conventional world offline, often can’t make it in the online world. Do you know why?

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10. Message to Market Match



Message to Market Match.: There is a true story of one  "not-s-honorable" businessman illustrating How he "read{ the thought process of his unscrupulous competitor.  THe fact is, anyone who wants a business of his or her own, must learn to "read the mind of the market"... How to learn what people are thinking and use such knowledge to advantage in serving others.

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Internet Marketing

“The secret of effective business is knowing something else that nobody else knows.”


1. A Business of Your Own: Your Primary ‘Investment Program’”



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2. “‘Train’ Your Website to be Your 24/7/365 Sales Rep!”



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3. “Here’s My Real Problem: Why You Won’t Do Business with Me.”




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4. “Accidental Marketing”: Is that What You are Doing?”



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5. “Internet Marketing is NOT Intuitive”



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6. “The Legal Internet Marketing “Services” that Should be Called Internet Marketing ‘Scams’ “




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7. Webmasters Most Often Terrible Internet Marketers.




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8. “I Don’t Know. I’ll Need to Test it.”




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9. Nobody Enjoys “Advertising”: So Don’t “Advertise”



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